AWARD-­WINNING SUNSET LANE ENTERTAINMENT, LLC ANNOUNCES EVOLUTION OF ‘EXECUTIVE PRODUCER 2.0,’ ITS NEW DEVELOPMENT PARTNERSHIP, AND ITS IMPRESSIVE SLATE OF 2012 PROJECTS

Executive Producer Salli Frattini, former SVP/Executive in Charge of Production for Music Specials and Events at MTV, launched Sunset Lane Entertainment (SLE) in 2008 with the production of the first-ever YouTube Live Awards. Frattini took an unmatched track record of producing iconic and groundbreaking live entertainment broadcast events and organically parlayed that into becoming the bridge between traditional broadcast production and consumer technology. Now Frattini¹s role has evolved into Executive Producer 2.0 and SLE has become known for creating, developing, consulting on and producing multi-branded, multi-platform broadcast and live events and series for entertainment and sports properties, consumer brands, media corporations and music-related organizations.

SLE is headquartered at:

119 W 57th St.
Penthouse North
New York, NY 10019
212.956.3303
Info@SunsetLaneEntertainment.com

CURRENTLY IN PRODUCTION:

Radio Disney Music Awards
Pre-production for 2013 projects

Radio Disney Music Awards: What to Expect from the 2013 Show, Executive producer Salli Frattini gives a sneak peek of the April 27 event

From Variety: Salli Frattini and Sunset Lane Entertainment have signed on to produce the April 27 Radio Disney Music Awards

Dew Tour Announces 2013 Dates and Locations